PRIVATE WATCH OFFICE · EST. 2014

The value of time,
properly understood.

We pay up to 30% more than traditional dealers. Complimentary global appraisal, private logistics and payment within 24 hours.

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12,000+Collectors served
40+Markets reached
4.9Client rating
100%Fully insured
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LIVE BUYBACK BOARD

What we are buying
right now

Live secondary-market reference
USD pricing · Updated daily

LIVERolex Submariner Date 126610LN

Rolex

Submariner Date 126610LN

Market reference$12,850Our buyback offer$14,100+$1,250
LIVEPatek Philippe Nautilus 5711/1A

Patek Philippe

Nautilus 5711/1A

Market reference$118,000Our buyback offer$132,000+$14,000
LIVEAudemars Piguet Royal Oak 15500ST

Audemars Piguet

Royal Oak 15500ST

Market reference$39,500Our buyback offer$43,800+$4,300
LIVERichard Mille RM 011 Felipe Massa

Richard Mille

RM 011 Felipe Massa

Market reference$185,000Our buyback offer$209,000+$24,000
LIVEOmega Speedmaster Moonwatch

Omega

Speedmaster Moonwatch

Market reference$6,900Our buyback offer$7,650+$750
LIVECartier Santos de Cartier Large

Cartier

Santos de Cartier Large

Market reference$7,900Our buyback offer$8,750+$850

THE HOROLUXE DIFFERENCE

A better way to move
exceptional watches

Our private collector and investor network spans North America, Europe, Australia and Southeast Asia — giving every exceptional watch access to the right next owner.

Up to 30% above market

Direct access to global buyers creates a stronger, more liquid offer.

Insured private logistics

Fully insured shipping with a dedicated advisor at every step.

Formal offer in 2 hours

A transparent assessment built around your exact reference.

Payment within 24 hours

Bank transfer is standard; international settlement options available.

A SIMPLE, PRIVATE PROCESS

Three steps to
move with confidence

No showroom circuit. No waiting around. Submit the details and your dedicated advisor handles the rest.

01

Share the reference

Complete the online form or send reference photos to your advisor.

02

Receive a formal offer

We review the reference, condition and market demand within two hours.

03

Ship securely, get paid

After acceptance, insured logistics are arranged and payment follows authentication.

CURATED PRE-OWNED

The considered
pre-owned collection

Every piece authenticated in-house
USD pricing · International delivery

ExcellentPatek Philippe Nautilus 5711/1A

Patek Philippe

Nautilus 5711/1A

2019 · Box & papers$124,500
View details
Like newAudemars Piguet Royal Oak 15500ST

Audemars Piguet

Royal Oak 15500ST

2022 · Full set$41,900
View details
UnwornOmega Speedmaster Moonwatch 3861

Omega

Speedmaster Moonwatch 3861

2024 · Warranty card$7,250
View details
ExcellentCartier Santos Medium WSSA0029

Cartier

Santos Medium WSSA0029

2022 · Box & papers$8,100
View details

BUYER PROTECTION

Confidence at every
stage of ownership

01

Authenticity guaranteed

Every watch is examined by experienced specialists before dispatch.

02

7-day return window

Eligible references include a seven-day inspection and return period.

03

Fully insured transport

From our office to your door, every shipment is protected.

04

Aftercare guidance

Service intervals, care and storage guidance from your advisor.

FROM OUR COLLECTORS

Trusted by collectors
across the world

4.9★★★★★Based on 328 verified reviews
Sold★★★★★

“The quote was higher than three other dealers, and the funds arrived the next day. Exceptionally discreet service.”

James R. · LondonRolex Daytona 116500LN
Bought★★★★★

“The condition was even better than the photographs. The authentication report and aftercare guidance were excellent.”

Sophie M. · SingaporePatek Philippe Aquanaut 5167A
Sold★★★★★

“My first time selling a serious collection. Every step — insurance, authentication and payment — was explained clearly.”

Marcus T. · New YorkAudemars Piguet Royal Oak 15400ST

PRIVATE VALUATION

Find out what your
watch is worth

One reference. One private conversation. A clearer view of your watch’s true market value.

100% freeNo obligationReply within 2 hoursStrictly confidential
01 / 03

Tell us about the watch

By submitting, you agree that we may use these details in line with our privacy policy.

GOOD TO KNOW

Good questions.
Clear answers.

Still have a question? Our advisors are online Monday to Saturday, 09:00–22:00 GMT.

Speak with an advisor
01How do you price a watch?

We combine live secondary-market data, reference-specific demand, condition, service history, completeness and global liquidity. Your formal quote explains the key valuation factors clearly.

02Is the valuation really free?

Yes. Online appraisal, image pre-screening and the formal offer are free and carry no obligation. Insured shipping is arranged only after you accept the offer.

03Which regions do you serve?

Our private client network focuses on the United States, Canada, the United Kingdom, Western Europe, Australia, Singapore, Thailand, Malaysia and selected Southeast Asian markets.

04How fast is payment?

Once authentication and intake are complete, payment is released within 24 hours. Bank transfer is standard; compliant digital-asset settlement can be discussed for eligible international clients.

05Which brands and years do you accept?

We actively buy Rolex, Patek Philippe, Audemars Piguet, Richard Mille, Omega, Cartier, Vacheron Constantin, A. Lange & Söhne, IWC, Panerai and other collectible Swiss references.

06Is my information confidential?

Yes. Every enquiry is handled privately by a dedicated advisor. We do not publish your name, contact details, photographs or transaction information without written permission.